Recommendation Engine: Product to product and customer to product recommendation.
Big Data: Aggregate and analyze data from multiple channels and multiple channels and multiple data formats including structured and unstructured files.
Near real-time decision making.
Solution
Data Processing: Open source Big data solution (Hive/Pig) to process massive amounts of structured and unstructured data.
Data Storage: Hortonworks Hadoop for collection and storage of unlimited data.
Analytics (Collaborative Filtering) Map: Reduce collaborative filtering implementation in Hortonworks.
Results
Multimillion straight dollar saving annually from partner engagement versus in-house and saved license costs.